HSBC Germany gives an insight into “the new world”

In the “new world“ of Web 3, a digital version of any visitor – the so-called avatar – can buy their own property, see their favourite musicians play live at a concert or visit exhibitions and even buy digital art and clothing.

In March last year, HSBC became the first global financial services provider to partner with The Sandbox – a subsidiary of Anomica Brands, which has been driving demand for virtual real estate. The space provided in this collaboration offers visitors the opportunity to explore e-sports and gaming areas within the metaverse. Virtual properties such as the HSBC stadium complete the experience.

In Germany, HSBC offers treasurers a glimpse into the “new world“ with the help of the Engage app. The digital HSBC branch is used to offer tours, hold customer meetings but also to discuss possible new business models.

So far, HSBC has held workshops with customers in Stuttgart and Berlin. At the SLG Finance Symposium, visitors were also given the opportunity to get to know the digital HSBC branch with their avatar. They were also able to exchange ideas with Marc Williamson, Global Head of FX Partnerships & Propositions at HSBC. He was available to talk there in different slots while dialing in from the comfort of London.

“Using the metaverse provides numerous opportunities to interact with clients. Unlike traditional digital communication options, it is still a face-to-face type of conversation. This way, we can offer our customers added value on the spot without spending a lot of effort and save emissions by reducing travel“ said Marcel Baumann, Senior Sales Manager, Global Payments Solutions at HSBC Germany.

Contact

Elvira Stark
E-Mail: elvira.stark@hsbc.de
Phone: +49 211 910 6900